Collection: SANRIO COLLECTION!

Sanrio Company, Ltd. is a Japanese entertainment company founded in 1960 by Shintaro Tsuji, famous for creating and licensing kawaii (cute) characters like Hello Kitty, My Melody, and Cinnamoroll. Headquartered in Tokyo, it focuses on social communication gifts, stationery, apparel, and themed entertainment, operating worldwide under the philosophy of "Small Gift, Big Smile".